Assemblog.

Assembler is a web design agency based in Perth, Western Australia. This blog is intended to be an informal, behind the scenes look into the web design and development industry. If you like our content, please follow us on LinkedIn or Facebook

Your first website should probably be cheap...

Your first website should probably be cheap, but it's your second website where you should start to spend some money. 

Over the years I've spoken with hundreds of small business owners… Read More...


Why should you pay for code review and quality assurance?

Quality Assurance is an oft-misunderstood aspect of web development, because on the surface of it, it seems completely redundant - you wouldn't need someone to make sure the code works if you just… Read More...


Frequently Asked Question - isn't User Centered Design expensive?

User Centered Design is an extremely simple concept, but one that is almost never followed: Simply stated, it is the process of designing a website (or anything for that matter) with the needs of… Read More...


Why I don't offer SEO services to my clients.

SEO services are one of the most important services that a website owner will require, because of course, what is the point of a website if no one knows it's there? So it stands to reason that… Read More...


The number one thing clients forget when adding new content.

One of the challenges that web design agencies have with the websites they build is that once they've handed them over to the client, they lose control of the carefully crafted experience. Modern… Read More...


Should I use an off-the-shelf website template?

If you've ever looked around at getting a website built for your business, you'll have no doubt run into the companies offering pre-built website templates, ready to drop in to your… Read More...


The number one piece of advice I give my clients.

I develop custom websites for a living. I charge my clients for the time it takes to produce the work. That is the absolute sum total of my business model. The more work I do, the more I charge.… Read More...


Fully managed hosting - what does it mean for your website?

There's essentially two different tiers of website hosting available in the marketplace: unmanaged web hosting, which is usually known simply as "web hosting". The pricing can be extremely low, in… Read More...


The simplest question with the hardest answer - what should you put on your website?

For anybody who's ever sat down to work on the content for their website, you'll know that at first, it seems like the answer will be obvious, but as soon as you start digging into it, you realise… Read More...


Designing for User Experience.

It's often said that "you can't design a user's experience", because you can't control exactly what the user will or won't do. What the user actually experiences versus what you presume they are… Read More...